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The
PC Support Source
675
Cedarwood Ct.
Wheeling, IL
(847)
259-0410
7
day/24 Hr.
Phone
Support
On-site
Hours:
Weekdays 9-9
Weekends by request
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Why The PC
Support Source Works
From
The President
Welcome to the PC Support Source, and thank
you for logging on to our web siteI
If you humor me, everything you
need to know about us (and you, by association) is in the story below.
In 1992 I left a job selling millions of dollars of computers a year
to start this business. I had reached the top, but I
wasn't happy. The industry had changed. Gone were the early years of working
one-on-one with customers to find business solutions with their PCs - management
mantras were now to ignore small customers altogether, and reduce support and service levels
overall. The PC had become a low-margin, high volume commodity, and the
numbers dictated a new strategy, It was "get in, get the sale, and out".
Once an asset, the personal service and problem solving I had found so
satisfying was now considered a time wasting liability. I had to make one of
those "life changing choices". I left the big money career and
decided to strike out on my own, doing what I liked, and did best.
I had some assumptions:
1.) I assumed... the
real costs of operating computer systems - support, training, advisory, etc.
- were not going to go away, no matter how much the margin squeezed industry
tried to duck them or hide them altogether. I even envisioned a time (gasp!
- unthinkable at the time) when support would be a charged item. I figured I
could do it better if I had a relationship with the customer and knew their
system overall.
So...I designed the business to
address the real facts customers face with their computer systems without
sugar-coating or misrepresenting the issues. I was not doing hit and run
sales, but building a relationship. Honesty and integrity would still build
the trust and loyalty as it had years before.
2.) I assumed... In the
winds of these changes, the major corporations would find the
resources to adjust, but that small businesses would be left hurting. A
window would open for my services, but it would have to be affordable.
So...I focused on
a consolidated set of services designed for small business, using high efficiency
concepts the corporations use, but only on an as-needed basis. Training for
self-sufficiency and affordable prices were essential .
3.) I assumed... the
quality of the salespeople would deteriorate, as the industry defaulted to
armies of low commissioned glad-hands and dumped well paid technical
salespeople. Lacking quality pre-sales advice, many people would go through frustration
and confusion finding what they needed. With high volume, options and flexibility
would whither. Worse, price competition and first-to-ship pressures would
leave a market flooded with junky, poorly tested products - with no one left
to advise how to avoid them.
So...I decided offer
build-to-order industry standard PCs based on high quality specifications,
knowing all things being equal (ie, price), people would prefer to buy
PCs from experienced people they could trust. It would also lower their
overall costs when it came to service, maintenance, upgrades, etc.I made distributor
agreements and factory authorizations that assured I could offer the entire range
of technical products and remained well versed on the technology. With a
small, tight group of customers I would never get rich on selling products,
but, when they needed to buy, I wanted to make sure I knew exactly how to
advise them.
All the changes I assumed have
come to pass. some more pointedly than others. Windows didn't lower the Total
Cost of Ownership. The big manufacturers periodically launch grand marketing
plans masquerading as service to increase sales, but they invariably fail
for lack or substance. Most of them go back to selling futures, and try to hide
your real costs as new "features". ("Support on the World Wide
Web" now means "don't call us, there's nobody home".)
What hasn't changed is my
satisfaction when I know a customer is squared away, running with precision, and
advancing with technology just the way they were intended to.
We welcome to opportunity to be
of service to you and your business.
Cordially,
Chris Cooley
President - The PC Support
Source, Inc.
Where
would you like to go now?
Check our Prices and Terms
Here.
Check our Qualifications
Here.
Check our Help Options
Here.
Check our Supported Products List
Here.
Compare Us to the "Geeks" Here
Evaluate Your Technician's Experience Here
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